|
The Interactive Radio comprehensive package includes:
| On-Air Personality Brand Campaign: |
| • |
Creation of on-air brand campaign for users to get text-message marketing and scheduling alerts |
| • |
iPhone application for on-air brand campaign |
| |
|
| Text-for-Request: |
| • |
Dedicated mobile campaign for listeners to text in song requests and messages viewable in real-time |
| • |
Development of custom application that lets incoming text message requests display on a screen (like a scrolling ticker) |
| |
|
| Daily On-Air Mobile Campaigns: |
| • |
Development of custom application that allows on-air personalities to instantly create interactive mobile campaigns that engage listeners with polling, trivia, etc. |
| • |
Ability to generate advertising sponsorship revenue by leveraging mobile campaigns and opt-in contacts database |
| |
|
| Integration of Text Campaigns on Website: |
| • |
Real-time text request and polling application for plug and play on branded website to display real-time incoming messages from listeners. |
| • |
Online data capture tool for building mobile contact list. |
|
